plooptionary

plooptionary - ploop’s weasel words and bullshit phrases fresh from the reeking bowels of consultants. (9 of 100)

Today’s phrase elegantly covers up for both a lack of knowledge AND a total disregard for other people’s strengths.

“*get a mechanic on it” - The context here is a card makers called Make Them Smile in the week running up to Christmas.  Marketing director Clemmie Gill is under huge pressure to get Make Them Smile’s new Easter range in front of all the retail buyers.  She’s no idea how to do that.  Frankly she’s got no idea why she’s in the card business.  In fact she feels the tears begin to well up inside her as she approaches the office door - Make Them Smile is a shit company and they expect too much from Clemmie.  She is entirely out of her depth. 

The board are all together to discuss the Easter campaign and Clemmie spots a chance to side-step even more of her own responsibility, “If we want to go the whole nine yards with this one we can’t hold back.  We need to be carpet-bombing the buyers with our range, following up with calls and driving our ROI down arses.  Frankly I think we need to get systems to put a mechanic on this one to make sure we don’t fall at the first hurdle”

TechTags Plugin [ business | business productiviy | plooptionary | ploop | easter ]

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